The Global Whey Protein Market is expected to reach USD 19.8 Bn by 2027, with a growing CAGR of 10.5%

The Global Whey Protein Market was estimated at USD 9.84 Bn in 2020 and is expected to grow with a CAGR of 10.5% during the forecast period.

The whey protein market is majorly growing owing to numerous health benefits associated with the consumption of whey protein products. Consumption of whey protein helps promote fat loss, build muscles, repair muscle tissues, lower cholesterol, and blood pressure levels, reduce inflammation and stress preventing diseases, and promote overall health. Additionally, the incorporation of whey proteins also helps in decreasing stress and reducing cortisol concentration levels. Moreover, the increasing spread of the COVID-19 virus has also resulted in increasing concerns among consumers regarding maintaining health. According to World Obesity Federation, out of the 2.5 Mn deaths reported from COVID-19 by the end of February 2021, 2.2 Mn were in nations where more than half the population is classified as overweight. This has resulted in increasing awareness among individuals regarding maintaining health and reducing weight. As whey protein is rich in leucine, gets easily absorbed, and gives a feeling of satiety, it plays a crucial role in reducing the weight of an individual who consumes it regularly.

Furthermore, the increasing product application in the personal care industry across the globe is another major factor boosting the growth in the whey protein industry. The product has significant use in the formulation several of personal care products such as skincare and hair care products owing to its skin-conditioning, skin-hydrating, and hair conditioning properties. Therefore, whey protein is utilized in producing several products such as wave sets, hair conditioners, hair colors and dyes, eye care, shampoos, and body & face moisturizing products. Hence growing demand for these personal care products is expected to drive the demand in the whey protein market. Also, whey protein possesses anti-hypertensive and anti-bacterial properties, thereby has wide application applications in the food industry for preparing cereals, snacks, chocolates, beverages, dairy products, bakery items, and infant formula. Owing to all these factors, the whey protein market is expected to exhibit significant growth in the forecast period.

Global Whey Protein Market by Region Outlook (Revenue, USD Million, 2021-2027)

  • Europe
  • North America
  • Asia Pacific
  • Middle East & Africa
  • Latin America

Based on region, the Asia-Pacific region is expected to be the fastest-growing region in the whey protein market. The growth in this region is mainly attributed to the rapid growth in the population along with increasing urbanization in several developing nations in the region including Indonesia, Malaysia, China, and India. The rising disposable income in these economies has resulted in increased intake of food supplements, change in lifestyle, growing awareness regarding protein supplements, and the high scope of personal care and sports nutrition. Additionally, the growing prevalence of chronic diseases such as obesity, cardiovascular diseases, Type-2 diabetes, asthma, and cancer has led to an increase in the demand for nutrient-rich products among consumers. Further, advancements in food processing technologies are also responsible for boosting the whey market growth in the region. Hence, all these aforementioned factors are expected to contribute to surging the growth in the whey protein industry during the forecast period. 

The Global Whey Protein Industry Segmentation:

Global Whey Protein Market by Application Outlook (Revenue, USD Million, 2021-2027)

  • Nutritional Supplements
  • Personal Care
  • Animal Feed & Pet Food
  • Food & Beverages

Global Whey Protein Market by Product Type Outlook (Revenue, USD Million, 2021-2027)

  • Whey Protein Isolates
  • Whey Protein Hydrolysates
  • Whey Protein Concentrates

Key Findings:

  • Based on the product type, the whey protein concentrate product type is expected to account for the largest share in the whey protein industry
  • Based on application, the food & beverage segment led the market across the globe and is expected to show similar trends in the forecast period
  • Based on region, the North America region dominated the whey protein market and is expected to exhibit high growth during the forecast period
  • Based on region, the Asia-Pacific region is projected to exhibit high growth in the whey protein market during the forecast period

Company Profiles and Competitive Intelligence

The key market players in the whey protein industry are:

  • Saputo Inc.
  • Hilmar Cheese Company, Inc.
  • Glanbia plc
  • Arla Foods
  • Fonterra Co-operative Group Ltd
  • Alpavit
  • Milk Specialties Global
  • Wheyco GmbH
  • Carbery Group
  • Olam International
  • LACTALIS Ingredients
  • Davisco Foods International, Inc.
  • Leprino Foods Company
  • Milkaut SA
  • Maple Island Inc.
  • Kerry Group Plc
  • Agropur US
  • Grande Cheese Company
  • Power Corporation Co., Ltd.
  • Lactalis Group
  • Proforze, Inc.
  • Other Notable Players

Recent News:

  • In February 2020, Ascent, one of the fastest-growing sports nutrition companies based in the U.S. announced the launch of its new product “Recovery Water”. This new product is a water-based beverage that helps in pairing high-quality protein with electrolytes for facilitating optimal recovery to athlete’s post-workout. Recovery water is manufactured using the company’s proprietary native whey protein formulation process, which combines both functions and forms for delivering muscle recovery and hydration.
  • In Jun 2020, Arla Foods, a Danish multinational cooperative based in Viby, Denmark, has announced the launch of its new product “Lacprodan HYDRO”. This new product is a whey protein ingredient that is clinically proven to counteract age-related muscle mass decline. In addition, the product offers other benefits including reduced body fat and a slimmer waist.

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