Global Gluten-Free Products Market by Type (Dairy Products, Cereals & Snacks, Bakery & Confectionary Products, Pizzas & Pastas, Condiments & Spices, others); by Application (Restaurants & Hotels, Educational Institutions, Others); by Distribution Channel (Retail Stores, Hypermarkets / Supermarkets, Specialty stores, Online Platforms); and by Region (North America, Europe, Asia Pacific, Latin America, Middle East, and Africa); - Global Forecasts 2021 to 2027

Date: Oct 2021 Report Id: 112 Category: Nutraceuticals Report Format: pdf-img excel-img ppt-img word-img

The Global Gluten-Free Products Market was valued at USD 8.2 Bn in 2020 and is expected to reach USD 15.2 Bn by 2027, with a growing CAGR of 9.2% during the forecast period.

The Global Gluten-Free Products Market Definition:

Gluten is a protein found in wheat, rye, spelt, and barley, among other grains. Wheat is by far the most common gluten-containing grain. Glutenin and gliadin are the two primary proteins found in gluten. Gliadin is the ingredient that adversely effects a person’s health. Gluten is generally well tolerated by the majority of individuals. People with specific health conditions, on the other hand, may experience difficulties such as , gluten sensitivity, wheat allergy, and a few additional disorders fall under this category. The foods that do not contain gluten are called as gluten-free foods. Celiac disease patients account for the majority of the gluten-free products market revenue.

Gluten-Free Products Market

The Global Gluten-Free Products Market Dynamics:

Growing population & increasing demand for food products from the corporate sector is anticipated to boost the market growth. Gluten-free products industry trends vary globally, depending on government policies and restrictions. For example, the (EU) No 609/2013 regulation informs consumers about food ingredients. Young people are being encouraged to eat healthy and nutritious foods as a result of increased awareness about healthy eating and an interest in visual appeal. Furthermore, the gluten-free products market is expected to introduce a good impact by food chains and restaurants partnering on internet channels.

Moreover, the rising prevalence of Irritable Bowel Syndrome (IBS) and celiac disease is predicted to boost demand for gluten-free products, for both developed and developing countries. Gluten sensitivity is present in people with the syndrome, and gluten consumption exacerbates the disease's symptoms. For instance, according to International Foundation for Gastrointestinal Disorders it is believed that 10-15% of the world’s population suffers from IBS. The majority of people with IBS are under the age of 50. Many elderly people, however, are also affected by IBS. Celiac disease is an autoimmune illness in which the small intestine is damaged by gluten indigestion. The increased frequency of these diseases in developed North American and European countries, such as the United States, Canada, Germany, and France, is predicted to fuel the gluten free products market growth during the forecast period.

The Global Gluten-Free Products Market Segmentation:

By Type

  • Dairy Products
  • Cereals & Snacks
  • Bakery & confectionary products
  • Pizzas & pastas
  • Condiments & spices
  • Others

By Application

  • Restaurants & Hotels
  • Educational Institutions
  • Others

By Distribution Channel

  • Retail Stores
  • Hypermarkets / Supermarkets
  • Specialty stores
  • Online Platforms

By Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

The unique insights provided by this report also include the following:

  • In-Depth Value Chain Analysis
  • Market Opportunity Mapping
  • Sector Snapshot
  • Key Players Positioning Matrix
  • Regulatory Scenario
  • Strategies Adopted-Benchmarking Heat Map
  • Market Trends
  • Covid-19 Impact Analysis
  • Product Comparison
  • Pre & Post Covid 19 Impact on Gluten-Free Products Market
  • Competitive Landscape

Based on type, bakery & confectionary products segment held the largest market share during the forecast period owing to the use of gluten free breads across the globe

Increasing demand for gluten free breads and other bakery products is anticipated to drive the gluten free products market growth. The consumer's attitude regarding gluten in their diet has shifted dramatically, resulting in the acceptance of gluten-free products. Many people eat gluten-free products to lose weight. Consumer demand for innovative goods with health benefits has fuelled the gluten-free products market at a rapid pace.. The global gluten-free products market revenue has been bolstered by increased health consciousness and understanding about the adverse effects of gluten, as well as the rising adoption of gluten free bakery goods.

Based on the applications, the restaurants & hotels segment accounted for the largest market share in the overall gluten-free products market owing to increasing demand for customised foods for people suffering from celiac disease

The restaurants & hotels segment was accounted for the largest market share for global gluten-free products market in the year 2020. The increasing number of restaurants delivering tailored gluten free products in the U.S are expected to support the gluten-free products market growth. The restaurants lists include BJs, P.F. Chang’s, Bonefish Grill, Outback Steakhouse, Uno Pizzeria & Grill, California Pizza Kitchen, Panera Bread, Chipotle, and others. Additionally, the demand for Gluten-Free   fast-food joints is expected to drive the gluten free products market growth. For instance,” Five Guys based in the U.S provides hot dogs, burgers, plain milkshakes, and buns that are Gluten-Free.

Based on distribution channel, supermarkets segment accounted for the largest market share in the overall gluten-free products market owing to easy availability of food products in the store

In 2019, independent natural or healthy foods were the main distributors of gluten-free item products, followed by supermarkets. It is the most popular distribution channel since it allows customers to access a wide range of products all under one roof. Pharmacies and club stores are the least popular wholesalers. Due to changing consumer lifestyles and increasing preferences for good diets and lifestyle choices, an independent segment of natural or healthy foods predicts quicker growth in the projection.

Based on regions, the gluten-free products market in Europe accounted for the largest share in 2020 owing to extensive gluten-free products line in this region, followed by North America

Geographically, Europe is estimated to dominate the gluten-free products market in forecast period. The consumption of bakery products, pizzas, and pastas is a daily staple diet throughout Europe. Furthermore, Europe is the hub for bread, pizza, and pasta-making capital of the world. These elements tend to boost the gluten-free products market growth. Gluten-free diets in Europe are more likely to be young millennials, according to DuPont. In addition, the adoption of a gluten-free diet is becoming more popular among physicians, which has boosted the gluten-free products sales in Europe.  Additionally, the increasing demand for gluten free oats, is expected to support the market in this region, as they are rich in complex carbohydrates. For instance, Glanbia Ireland intends to harvest the same amount of Gluten Free Oats in 2021 as it did in 2020, notwithstanding the previously extended harvest. In the manufacturing of gluten-free oats, Glanbia Ireland uses a "closed-loop" supply chain (GFO). With 75 devoted growers and a unique supply chain, it is Ireland's only certified gluten-free oats supplier. Thus, gluten free oats in the sector is expected to boost the gluten-free products market demand.

The report also provides an in-depth analysis of gluten free products market dynamics such as drivers, restraints opportunities and challenges


  • Rising number of celiac disease patients
  • Increasing demand for gluten free products from irritable bowel syndrome patients
  • Growing working population focused on tailored meals


  • High costs of gluten-free products
  • Side effects associated with long term gluten free meal consumption


  • New product launches in the gluten free products market

Note: Challenges along with in-depth market dynamics analysis is mentioned in the report.

COVID-19 Impact on the Gluten-Free Products Market Analysis

The outbreak of novel coronavirus has majorly affected the gluten-free products market. The individuals suffering from celiac disease who were already on tailored diet plan were not affected by Covid-19 as they were sold on home delivery services. Nevertheless, people buying raw materials from the nearest store were affected as major food shipments trade that was hampered during the lockdown period due to the imposing of restrictions. For instance, in 2020 in response to the COVID-19 pandemic, EU governments have implemented a variety of measures, including restoring border controls, and limiting free movement of people inside their borders, in an effort to halt the disease's spread., for example, recent national restrictions have contributed to problems such as blocked transportation routes, long lines at border checks for commodity transport, and shortages of seasonal farm workers who can no longer move freely from one Member State to another, as highlighted by regional stakeholders and then addressed by EU-level measures.

The report also provides an in-depth analysis of key trends in gluten-free products market

  • Rise in the number of celiac disease patients
  • Growing urbanization coupled with tailored meal requirements

The report also provides an in-depth analysis of recent news developments and investments

  • In January 2021, Hain Celestial Group, Inc. has made progress in simplifying the company, eliminating nearly 1,000 stock-keeping units, according to president and CEO. The corporation is once again focusing on innovation, but this time in a different way.
  • In September 2020, Hain Celestial planned the reduction of its product offerings in order to become a smaller and more profitable business. The company hinted in its most recent earnings call that it might consider "exploring optionality" for its food service-oriented fruit business.

Company Profiles and Competitive Intelligence

The key players operating in the gluten-free products market are:

  • Pinnacle Foods Group LLC
  • Forno d Asolo
  • Hero Group
  • Dr. Schär AG / SPA
  • The Kraft Heinz Company
  • Kellogg Co.
  • Nestle
  • Barilla G. e R. Fratelli S.p.A
  • Goldbelly, Inc.
  • Enjoy Life Foods
  • Freedom Foods
  • Mondelez International
  • BFree Foods
  • Bob’s Red Mill
  • BUKfoods
  • Cabinet
  • California Pizza Kitchen
  • Crown Prince
  • DiGiorno
  • Eat Smart Snacks
  • Jessica’s Natural Foods
  • Fody Foods
  • Glutenostics
  • Heavenly Waffles

Frequently Asked Questions (FAQs)

The global Gluten-Free Products market was valued at USD 8.2 Bn in 2020 and is anticipated to reach USD 15.2 Bn by 2027.
The Gluten-Free Products market is estimated to grow at a compound annual growth rate (CAGR) of 9.2% during forecast period.
In the base year 2020, Europe accounted for largest market share in the Gluten-Free Products market.
A few key players include, but not limited to: Pinnacle Foods Group LLC, Forno d Asolo, Hero Group, Dr. Schär AG / SPA, The Kraft Heinz Company, Kellogg Co., Nestle, Barilla G. e R. Fratelli S.p.A, Goldbelly, Inc, Boulder Brands, Inc, Enjoy Life Foods, Freedom Foods, Mondelez International, BFree Foods, and Bob’s Red Mill.
Yes, the report contains detailed COVID-19 analysis for Gluten-Free products market.
Author Credentials

Priyanka has been writing chemicals & material market research reports for the last 12 years. A post-graduate, her specialization is in the chemicals sector. Preparing end-to-end reports covering minute details for market insights, competitive intelligence and trend analysis in the CMFE sector.

  1. Introduction
    1. Product Outline
    2. Gluten- Free Products Overview
    3. Different Types of Gluten- Free Products 
    4. Analysis Of Gluten- Free Products Ecosystem
    5. Supply Chain Analysis
    6. Covid -19 Impact
    7. Market Dynamics
      1. Drivers
      2. Restraints
      3. Opportunities
      4. Threats
    8. Technology Overview
  2. Technology and Regulatory Landscape for Gluten- Free Products    
    1. Regulations and Standards
  3. Gluten- Free Products Market Pricing Analysis
    1. Prices of Gluten- Free Products   
  4. Gluten- Free Products Market by Type
    1. Dairy Products
    2. Cereals & Snacks
    3. Bakery & confectionary products
    4.  Pizzas & pastas
    5.  Condiments & spices
    6. Others
  5. Gluten- Free Products Market by Application
    1. Restaurants & Hotels
    2. Educational Institutions
    3. Others
  6. Gluten- Free Products Market by Distribution Channel
    1. Retail Stores
    2. Hypermarkets / Supermarkets
    3. Specialty stores
    4. Online Platforms
  7. Regional Analysis
    1. North America
      1. US
      2. Canada
      3. Mexico
    2. Europe
      1. Germany
      2. UK
      3. France
      4. Norway
      5. Italy
      6. Spain
      7. Netherlands
      8. Rest Of Europe
    3. Asia Pacific
      1. China
      2. India
      3. Japan
      4. Australia
      5. New Zealand
      6. Rest Of Asia Pacific
    4. Middle East and Africa
    5. South America
  8. Key Strategic Insights
    1. New Raw Material Sources
    2. New Applications
    3. Emerging Technologies
    4. Opportunity mapping
    5. Critical Success Factors
    6. Environmental Impact and sustainability issues
    7. Consumer preferences
  9. Key Market Trends / Recent Developments
  10. Competitive Scenario
    1. Competitive Strategies of Key Players
      1. Mergers and Acquisitions
      2. Investments
      3. Joint Ventures
      4. New Product launches
    2. Strength of product portfolio
    3. Ranking of Key Players
    4. Presence of players by Geographies
  11. Key Global Players
  1. Pinnacle Foods Group LLC
  2. Forno d Asolo
  3. Hero Group
  4. Dr. Schär AG / SPA
  5. The Kraft Heinz Company
  6. Kellogg Co.
  7. Nestle
  8. Barilla G. e R. Fratelli S.p.A
  9. Goldbelly, Inc.
  11. Enjoy Life Foods
  12. Freedom Foods
  13. Mondelez International
  14. BFree Foods
  15. Bob’s Red Mill

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